Bachelor Of Business Administration

About Program

The student, who wants to develop their professional career and want to participate in leadership in economics and commerce regionally, should join this university. Our students enjoy academic, social, and professional development activities through the individual academic advisor and student organizations (different clubs). Our focus is given to developing analytical orientation, soft skills, attitudes, values and ethics, business etiquette, and commitment among the students that together can module them into brilliant organizational leaders and powerful change agents.

BBA Program

Bachelor of Business Administration (BBA) program duration is 4-year consists of 12 trimesters and minimum 124 credit hours. There are 3 (Three) trimesters in a year, January-April (Spring), May–August (Summer), and September-December (Fall). The course work is spread over general education courses, foundation courses, core courses, elective courses, major courses (15 credits), and internship program (4 credits). We offer major courses in Marketing, Human Resource Management (HRM), and Finance, Banking & Insurance area. The BBA program is intended to ensure that our graduates have the necessary and comprehensive qualities, such as:

  • Business, management, and emerging technology knowledge.
  • Problem-solving and decision-making creativity and innovation.
  • Communication/Intercultural Competence.
  • Collaboration and teamwork.
  • Business analysis and Research
  • Morality, Ethics and Global Citizenship.
  • Lifelong Learning

Program structure

The tri-semester students have to complete the required credits to earn the BBA degree. The courses of the undergraduate curricula are divided into several groups such as:

For BBA Program

Sl. No

Category of the Courses

Total Credits Hour

01

Pre University Courses (2 Courses)

02*0=00

02

General Study Courses (6 Courses)

06*3=18

03

Foundation Courses (7 Courses)

07*3=21

04

Core Courses(19 Courses)

19*3=57

05

Major Courses (5 Courses)

05*3=15

06

Minor Courses (3 Courses)

03*3=09

07

Internship

04*1=04

Total

124

List of the Courses of BBA Program:

Pre University Courses

Code

Name of the Course

Credits

Exemption

ENG 099

Remedial English

0

These courses may be exempted depending on the performance on the placement test

General Study Courses 18 Credits (6 Courses)

Code

Name of the Course

Credits

Pre-requisite

CSE 101

Computer Fundamentals

3

-

ENG 101

English Fundamentals*

3

-

ENG 102

English Composition

3

ENG 101

MAT 101

Fundamentals of Mathematics

3

-

One course from the following:

BIO 101
PHY 101
CHE 101

Concepts of Biology Introduction to Physics Introduction to Chemistry

3

-

One course from the following:

HUM 101
HUM 102
SSC 102
SSC 103
SSC 104
ANT 101
SSC 104
ANT 101

World Civilization and Culture Introduction to Philosophy Political Science Introduction to Psychology Introduction to Sociology Introduction of Anthropology

3

-

* Maybe exempted depending on the performance in the placement test. The credits will not be counted for graduation.

Foundation Courses 21 Credits (7 Courses)

Code

Name of the Course

Credits

Pre-requisite

ACT 101

Principles of Accounting

3

-

CSE 121

Structured Programming Language

3

CSE 101

ECO 101

Introduction to Micro-Economics

3

MAT 101

BUS 202

Business Communication

3

ENG 102

MGT201

Principles of Management

3

-

SSC 108

Bangladesh Studies

3

ECO 102

STA 101

Introduction to Statistics

3

MAT 101

Core Courses 57 Credits (19 Courses)

Code

Name of the Course

Credits

Pre-requisite

ACT 201

Financial Accounting

3

ACT 101

ACT 301

Management Accounting

3

ACT 101

BUS 101

Introduction to Business

3

-

BUS 201

Business Law

3

-

BUS 301

Research Methods in Business and Management

3

STA 201

BUS 302

International Business

3

ECO 102, FIN 201, MKT201

ECO 102

Introduction to Macro-Economics

3

ECO 101

ENT 301

Entrepreneurship

3

MGT 201, ECO 102, BUS101, FIN 201

FIN 201

Introduction to Finance

3

ACT 101

FIN 301

Financial Management

3

FIN 201

MAT 201

Business Mathematics

3

MAT101, STA 101

MGT 202

Organizational Behavior

3

MGT 201

MGT 203

Human Resource Management

3

MGT 201

MGT 401

Strategic Management

3

All other core courses

MIS 201

Introduction to Management Information System

3

CSE 101

MKT 201

Introduction to Marketing

3

-

MKT 301

Marketing Management

3

MKT 201

OPN 301

Production and Operations Management

3

MAT 201, STA 201

STA 201

Business Statistics

3

STA 101

Major Courses

15 Credits (5 Courses)

Finance, Banking, and Insurance

Code

Name of the Course

Credits

Pre-requisite

ACT 401

Auditing

3

MGT201, MGT202, MGT203, FIN 301

ECO 101

Taxation

3

ECO 102, FIN 301

FIN 401

Corporate Finance

3

FIN 301

FIN 402

Portfolio Management

3

ECO102, MGT201, FIN301

FIN 403

Financial Institutions

3

ECO102, MGT201, FIN301

FIN 404

Bank Management

3

ECO102, MGT201, FIN301

FIN 405

Insurance

3

ECO 102, MGT 201, FIN 301

Human Resource Management

Code

Name of the Course

Credits

Pre-requisite

HRM 401

Compensation Management

3

MGT 201, MGT 202, MGT 203

HRM 402

Training and Development

3

MGT 201, MGT 202, MGT 203

HRM 403

Labor Economics

3

ECO 102, MGT 201, MGT 203

HRM 404

Industrial Relations

3

ECO 102, MGT 201, MGT 203

HRM 405

Manpower Planning & Forecasting

3

MGT 201, MGT 202, MGT 203

HRM 406

Industrial Psychology

3

MGT 201, MGT 202, MGT 203

Marketing

Code

Name of the Course

Credits

Pre-requisite

MKT 401

Introduction to Consumer Behavior

3

MKT 301, BUS 301

MKT 402

Selling and Salesmanship

3

MKT 301

MKT 403

Business Logistics

3

MKT 301, OPN 301

MKT 404

Brand Management

3

MKT 301

MKT 405

Advertising

3

MKT 301

MKT 406

International Marketing

3

MKT 301

MKT 407

Basic Marketing Research

3

BUS 301, MKT 301

MKT 408

Strategic Marketing

3

MKT 301

Internship Program

Code

Name of the Course

Credits

Pre-requisite

BUS 450

Internship

4

Complete all the courses requirement

Requirements for degree awarding (Courses, Reports, Thesis, etc.)

In the BBA program, the courses are grouped into four parts: general study courses, foundation courses, core courses, and major (concentration). The prescribed minimum total 124 credit hours will have to be met for graduation with the following requirements are as follows: (i) Completion of 4 credits internship with at least a ‘C+’ grade (GPA 2.5) (ii) Passing of all the courses individually with minimum 2.0 and maintaining a minimum CGPA of 2.20 out of 4.0.

Entry Requirements for new applicants

BBA

A total GPA of 6.00 with a minimum GPA of 2.75.

Minimum GPA 2.5 (in both O and A Levels separately) with no grade lower than ‘D’ among best 5 subjects in O' level and best 2 subjects in A' level.(Scale: A = 5, B = 4, C = 3, D = 2 & E= 1)

High School Diploma/International Baccalaureate with minimum grade B.

The GED result will not be accepted.

MBA (Regular)

Minimum 3 Years of Bachelor's Degree completion is required.

Minimum 2nddivision in SSC, HSC& Graduation from any of the disciplines or minimum GPA 2.5 in HSC & SSC (on a scale of 5) and minimum CGPA 2.5 in Bachelor Degree (on the scale of 4).

For A-Level & O Level Background, Minimum GPA 2.5 (in both O & A Levels separately) with no grade lower than ‘D’ among best 5 subjects in O' level and best 2 subjects in A' level.(Scale: A=5,B=4,C=3,D=2 &E=1)

Methods of assessment:
The Evaluation Procedures

Evaluation of students’ performance will be based on final examination, terminal examinations, assignments/term paper, and class-test/in course. The distribution of marks is as follows.

Theory:

Items

Marks

Class Attendance

05%

Class performance including behaviour

05%

Class Test

10%

Class Quiz/Assignment/Term Paper

10%

Midterm Examination

30%

Final Examination

40%

Total

100%

Grading and Point System

The City University will follow the Uniform Grading System (As directed by University Grants Commission of Bangladesh)

As directed by University Grants Commission of Bangladesh

Numerical Grade

Letter Grade

Grade Point

80% - 100%

A+ (A Plus)

4.0

75% - 79.99%

A (A Regular)

3.75

70% - 74.99%

A- (A Minus)

3.5

65% - 69.99%

B+ (B Plus)

3.25

60% - 64.99%

B (B Regular)

3.0

55% - 59.99%

B- (B Minus)

2.75

50% - 54.99%

C+ (C Plus)

2.5

45% - 49.99%

C (C Regular)

2.25

40% - 44.99%

D

2.0

Less than 40%

F

0.0

Note: Grades without numerical value

P: Pass , I: Incomplete , W: Withdrawal